Instagram Secrets: Why Your Reel Cover Doesn’t Matter (Much)
In this episode of The Digital Edge, Becky tackles a question many Instagram creators have asked themselves: Are Reels cover images actually worth it?
Spoiler alert: They might not be as important as you think! Instagram’s head, Adam Mosseri, recently shared that custom cover images don't impact Reel performance—but they can still serve a purpose on your profile and Explore page. Becky breaks down when and why you should (or shouldn’t) bother with them, so you can focus your time on what really matters—creating amazing content!
Key Takeaways:
- Instagram Reels cover images don’t affect content performance in the Reels or main feed.
- Cover images might still be useful for aesthetic appeal on your profile or the Explore page.
- Focus on high-quality Reels content to capture viewers' attention.
Additional Updates:
- Instagram Tests Carousel Mode for Reels: Post multiple images or clips in one Reel.
- LinkedIn’s Creator Promotion Mishap: LinkedIn is promoting others' work at the bottom of your articles—awkward!
- Instagram DM Updates: New stickers, photo-editing tools, and themes to add flair to your chats.
- Threads Engagement Transparency: You’ll now see who follows you directly from your posts.
- GIFs in Instagram Direct Notes: Express yourself with fun GIFs in your inbox.
- Meta’s Watch Still Coming: Yes, Meta is still working on that smartwatch!
