Meta’s Community Notes: Empowering Users to Fact-Check for Themselves
Good Morning
I spent part of my weekend troubleshooting some community membership setup issues with our vendor—nothing major, just the usual startup bumps that keep things interesting. Now that we're working to iron those out (fingers crossed today!), let’s shift gears and dive into your weekly updates.
Meta’s Community Notes Rollout
Meta is shaking things up. Earlier this year, they announced a move away from third-party fact-checking and toward a system called Community Notes. This week, they unveiled a detailed overview of how it will work—and the rollout is imminent across Facebook, Instagram, and Threads.
Here’s the scoop: instead of relying on external fact-checkers, Meta is putting the power in the hands of its users. When content needs extra context, community members can flag it, but here’s the twist—notes will only appear if contributors with different viewpoints agree on their validity.
It’s a system that’s already been tested on X (formerly Twitter) where many political notes never make the cut. With Meta’s platforms reaching over 3.3 billion people every month, this change could either boost transparency or simply add another layer of noise. Only time will tell!
Quick Bytes You Should Know
- Instagram’s Desktop Update: The new portrait layout is live on Instagram.com. Head over to your profile and see it in action!
- Downvote on Instagram: Instagram is experimenting with a feature that lets you downvote comments you don’t like. Your feedback might just shape the conversation.
- Facebook Livestreams: Starting February 19th, any live broadcast videos will be available for replay, download, or share for only 30 days before they’re removed. A big change from the previous indefinite storage.
- Instagram Partnership Ads: A fresh feature is here! Brands can now feature a creator’s endorsement as a “Sponsored” comment on their ads, blending authenticity with promotion.
- LinkedIn Newsletter Metrics: LinkedIn now offers two new metrics for newsletter creators—“email sends” (the number of subscribers receiving your newsletter) and “email open rates” (the percentage who actually open it). Insightful and actionable!
- YouTube Shorts Promotion: YouTube has introduced a Promote button for Shorts, much like Meta’s Boost button, making it easier to expand your reach.
- LinkedIn on AI Content: A recent insight from LinkedIn reveals that AI-generated content performs best when it still feels human. Brands that add a personal touch see up to 40% more engagement. Remember, AI is a tool—not a substitute for real connection.
That’s all for this week! As always, thanks for reading, and I hope these updates spark your curiosity and creativity. Have a fantastic start to your week!
Until next time,
Geoffrey Moffett
Triovia Founder